HOSSAM MOUNIR
Media Relations Manager
Profile summary
Media Relations Manager with over 10 years of experience delivering high-impact PR strategies and media engagement campaigns across the MENA region. Demonstrated success in crisis communication, media outreach, and stakeholder engagement for high-profile clients such as Coca-Cola, Uber, and Emaar. Skilled in press release development, media training, and event coordination. Passionate about brand reputation management and delivering measurable communication results.
Key skills
Professional experience
• Built and maintained strong relationships with local and international media outlets. • Drafted key press kits, including press releases, invitations, fact sheets, bios, and FAQs documents for clients. • Designed and implemented strategic media relations plans, achieving noticeable increases in media coverage and audience engagement. • Organized and managed high-profile press events. • Executed proactive crisis management strategies. • Delivered advanced media training programs. • Trained new team members in media relations to ensure team cohesion and high performance. • Collaborated with PR teams to align media monitoring insights with campaign objectives.
- Built and maintained strong relationships with local and international media outlets.
- Drafted key press kits, including press releases, invitations, fact sheets, bios, and FAQs documents for clients.
- Designed and implemented strategic media relations plans, achieving noticeable increases in media coverage and audience engagement.
- Organized and managed high-profile press events.
- Executed proactive crisis management strategies.
• Monitored and analyzed media coverage, providing actionable insights to enhance PR campaigns. • Prepared detailed performance reports and implemented keyword analysis to track the effectiveness of client messaging. • Developed and maintained comprehensive press lists, streamlining media outreach efforts. • Implemented an early warning system for negative news, enabling swift client responses to potential crises. • Supported PR teams by providing strategic insights based on media trends and competitor analysis.
- Monitored and analyzed media coverage, providing actionable insights to enhance PR campaigns.
- Prepared detailed performance reports and implemented keyword analysis to track the effectiveness of client messaging.
- Developed and maintained comprehensive press lists, streamlining media outreach efforts.
- Implemented an early warning system for negative news, enabling swift client responses to potential crises.
- Supported PR teams by providing strategic insights based on media trends and competitor analysis.